Business News for Bellevue and the Eastside of Lake Washington

Packaging Innovations For 2015: Can You Save Your Big Business Money?

By Debbie Fletcher

If you own a big business where you sell products, one of the costs that you have to cover is packaging. There is no doubt that you spend a lot on packaging items, as you have to make them attractive to consumers. You may need packaging printers, too, to make the job more efficient. In addition, you also have to spend on packaging costs when delivering items, especially fragile items.

For decades, designers have come up innovative packaging ideas that will not only set your products apart from your competitors but can also save your business money. Here are some top tips…

GEAMI WrapPak

WrapPak is used for fragile items and is a neat alternative to using plastic wrap and bubble wrap when packing products. Best of all it is a recyclable material, so you will be doing your part in saving the environment. The cost-effective WrapPak comes with its own HV converter, which converts paper to a 3D honeycomb appearance. Users can then lock the angles of the paper together, eliminating the need to use tape when wrapping different items.

Disposable Food Bowl

Another way to save the planet with your packaging is with the Disposable Food Bowl. This food bowl is made of biodegradable materials, which can save you a lot of money on packaging. In addition, it comes with seeds that you can plant using the food bowl. After consuming the food item, simply put the seeds in the container with some soil and plant it on the ground. The food bowl will eventually degrade, and you will be left with a plant. Big businesses should this as a big marketing opportunity – something that could actually be a selling point to the eco-conscious consumer when they consider their lunch options. In a crowded market, bug businesses can really stand out with this.

PlantBottle

The PlantBottle is the world’s first recyclable plastic bottle that is partially made from plant-based materials. This bottle does not only save the environment, it also uses less petroleum to make, which can save you money. Coke, which is known for using plastic bottles, has started using the PlantBottle, and the company is planning to use 100% PlantBottle by 2020. Where Coke leads others will follow – big businesses can get in on the act in 2015.

360 Paper Bottle

The 360 Paper Bottle is the first of its kind. It is a single-serve water bottle that is made of all natural materials such as palm leaves and bamboo. You may wonder how a paper bottle can hold liquid. The 360 Paper Bottle has a very thin film lining the insides, so that the liquid does not penetrate the paper bottle. The product is made of 100% renewable resources, which is not only cheaper than plastic bottles but is also safer for the environment. This could become a marketable feature for a big business. Customers will love the novelty value of using a paper bottle, again showing that packaging can become a highly valuable feature for your product and is a chance for a big business to stand out from a rival.

These are some of the packaging innovations that you can use for your enterprise. As you can see, innovative packaging solutions will not only help your business save money, but they are also environmentally friendly, which is always a good thing. Some of the latest eco-friendly innovations could also be the key to helping your product to stand out from the crowd too.

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