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Category Archives: Women in Business

Michelle Flandreau is New Vice President Of Marketing at Guidant Financial

Michelle Flandreau Guidant FinancialBellevue’s Guidant Financial Names Michelle Flandreau VP Marketing

Bellevue-based small business financing specialist Guidant Financial has hired Michelle Flandreau as vice president of marketing. Based in Guidant‘s Bellevue headquarters,  Michelle Flandreau‘s hiring is in Guidant’s 12th year in business.  Guidant Financial’s state goal is to put $350 million to work for small business in 2015.  Reaching this goal will help empower entrepreneurs to help realize their dreams of business ownership. Michelle Flandreau will drive marketing and communications for Guidant and lead the strategic direction of the company.  She will also oversee earned and social media, email marketing and advertising and hopefully be working to renew a former partnership with Bellevue Business Journal.

For more than 15 years, Michelle Flandreau has developed and managed integrated, results-driven marketing campaigns. She joins the Guidant Financial team with a passion for customer service, entrepreneurship, and building a vibrant company culture.

Prior to Guidant, Michelle worked for top retail and consumer technology companies including Tommy Bahama, Expedia, and Nordstrom. Most recently, Michelle helped double sales and grow the marketing team at LiquidPlanner, a Seattle software startup.

“Michelle is an experienced strategist who excels in integrated marketing programs and brand management,” said David Nilssen, CEO and co-founder of Guidant Financial. “She’s joining us at an exciting time of company growth and will have a profound impact leading the strategic marketing direction of our brand.”

Flandreau is a graduate of Western Washington University.

About Guidant Financial
Guidant Financial works with entrepreneurs to identify, evaluate and deploy intelligent business financing strategies. Their services include, but are not limited to, rollovers as business startups (ROBS), SBA loans, unsecured credit and portfolio loans. Since 2003, Guidant has helped deploy more than $3 billion of capital into 10,000 small businesses and franchises.  Guidant Financial was a long time advertiser with Bellevue Business Journal when we still printed a newspaper – and before print was officially declared dead.

Covenant Retirement Communities Promotes Terri Cunliffe to CEO

Terri Cunliffe Promoted to CEO After 25 Years at Convenant Retirement Communities The board of directors of Chicago-based Covenant Retirement Communities (CRC), owner and operator of 14 senior living communities nationwide, has named Terri Cunliffe as its chief executive officer, effective June 1, 2015. Cunliffe, who has served as CRC’s COO since 2010 and has… Continue Reading

Top 5 YouTube Tips for Bellevue Small Businesses

If you haven’t explored video as a powerful marketing tool you might be missing out on a powerful marketing tool. YouTube is FREE and easy to use with a massive market audience which gives small businesses the kind of leverage big businesses have with TV and Commercials. However, like any strategy or tool, in order… Continue Reading

Stacia Loo to Hold Free YouTube Marketing Event in Bellevue

Bellevue-based Social media professional Stacia Loo, who has successful clients near and far, is holding a free class on YouTube Marketing in Bellevue on June 2nd, 2015.  The event will be held at the Parkplace Boardroom on the 2nd floor at the Bellevue Hyatt from 6-8pm.  Complimentary parking is available courtesy of The Bellevue Collection. Some… Continue Reading

ABC of Western Washington hires new Membership Development Manager

Associated Builders and Contractors of Western Washington has hired Katie Anfinsen as Membership Development Manager. She has taken over responsibility for membership growth from Wendy Novak who became president of the chapter in April. Anfinsen has a strong background in relationship sales and customer service. She returned to the Seattle area after spending eight years… Continue Reading

Mikayla Morgan Promoted to Marketing Integration Manager at LoanStar Home Lending

Mikayla Morgan was recently promoted to Marketing Integration Manager and Coordinator for the Marketing Department at LoanStar Home Lending. “Mikayla has been with our core team since before LoanStar was founded and has a very intimate knowledge of how our marketing systems work best for our originators.  And now as a licensed originator herself, she… Continue Reading

Sue Lundquist and Her AwesomeSOXX to Represent Eastside at Oscars

Congratulations goes to Eastsider Sue Lundquist, whose AwesomeSOXX have been chosen to be part of swag bags at the Oscars after parties this year!! According to a post on her blog, Lundquist plans to wear a pair of her inspirational socks on the red carpet while donning an evening gown for the night’s events.  If… Continue Reading

Edelman Appoints New Digital Group Director for the Pacific Northwest

Edelman has named Gina Avila the senior vice president and group director for digital in the Pacific Northwest. In her new role, Avila will partner with leadership in Seattle and Portland to drive digital strategy for clients and lead a staff of digital specialists across the region. Avila will report to Will Ludlam, general manager… Continue Reading