Reveal Walla Walla Valley, an annual wine futures auction for the wine trade, raised $88,300 on Monday, April 10, 2017. Nearly one dozen bidders snapped-up the 30 exclusive auction lots in under 45 minutes. The average price per lot increased by 28 percent compared to the inaugural event in 2016.
The goal of the auction is in the name — the winemakers and vineyard owners allow the fruit from the Walla Walla Valley to reveal itself through incredibly rare wines that exist nowhere else, wines created specifically for this auction for discerning trade. Continue Reading